Proven Playbooks Backed by Real Numbers
Every case study details the pre-engagement bottleneck, tracking architecture, ad creative methodology, and verified revenue outcomes.
Recovering 32% Lost Attribution with Stape Cloud GTM & Meta CAPI for FinTech App
How deploying first-party server-side tracking, cookie lifetime extension, and BigQuery attribution modeling recovered 32% missing conversion signals and lowered blended CPA by 24%.
Fixing PMax Brand Cannibalization & Unlocking 4.8x Blended ROAS for NordicLiving
How isolating brand search, segmenting product feeds by inventory margin tiers, and fine-tuning Google Performance Max restored clean incrementality and generated $408k revenue.
Generating $1.4M Pipeline with Google Search & Demand Gen for CloudScale
How restructuring high-intent Google Search campaigns, offline conversion tracking via GA4/HubSpot, and Demand Gen visual storytelling reduced Cost Per Qualified Lead by 42%.
Scaling Aura Athletics from $30k to $180k/mo with Advantage+ & Server-Side CAPI
How restructuring creative testing frameworks, deploying server-side GTM tagging, and leveraging Meta Advantage+ Shopping Campaigns delivered a 4.6x blended ROAS.